Our Work - Apostrophe
Apostrophe
Who they are:
Apostrophe are a chain of successful cafés in and around central London serving a range of delicious, freshly made sandwiches and hot and cold drinks in a contemporary, modern environment.
What we did:
Apostrophe approached Chocolate looking for a communications agency to help them discover a new direction for their brand. Through a series of brand workshops, we helped them identify the business problems and build a picture of our target audience.
We then developed a new strapline which formed the foundation of the new brand – ‘The Accent on Taste’.
Apostrophe
Who they are:
Apostrophe are a chain of successful cafes in and around central London serving a range of delicious, freshly made sandwiches and hot and cold drinks in a contemporary, modern environment.
What we did:
Following the success of Apostrophe’s new brand identity, Chocolate were subsequently commissioned to redesign their entire packaging suite. This involved several stages of design before reaching a suitably attractive and memorable solution.
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