Our Work - Trinity Walk
Trinity Walk Consumer
Who they are:
Trinity Walk is a brand new shopping centre development in Wakefield. It has more than 60 new shops which include most of the largest UK fashion brands.
What we did:
The design team at Chocolate developed an extensive press campaign to promote Trinity Walk’s official consumer launch. A range of press advertisements were run in newspapers and local publications. Marketing also ran on buses, phone kiosks and roadside billboards.
The print marketing suite was fully integrated with broadcast marketing on radio, TV and online.
Trinity Walk Trade
Who they are:
Trinity Walk is a brand new shopping centre development in Wakefield. It has more than 60 new shops which include most of the largest UK fashion brands.
What we did:
Widespread advertising and retail industry invitations were part of the trade marketing campaign Chocolate created for Trinity Walk. The second consumer campaign consisted of press advertising, billboards, bus sides and radio ads.
Trinity Walk Consumer
Who they are:
Trinity Walk is a brand new shopping centre development in Wakefield. It has more than 60 new shops which include most of the largest UK fashion brands.
What we did:
Large format graphics were installed while the shop units were under construction. The graphics were designed to reinforce a strong sense of brand identity as well as building anticipation for the centre’s official launch.
Trinity Walk Trade
Who they are:
Trinity Walk is a brand new shopping centre development in Wakefield. It has more than 60 new shops which include most of the largest UK fashion brands.
What we did:
Chocolate made a successful pitch for development of the Trinity Walk trade marketing campaign. The WordPress based B2B website we created was central to the campaign.
Visit websiteTrinity Walk Consumer
Who they are:
Trinity Walk is a brand new shopping centre development in Wakefield. It has more than 60 new shops which include most of the largest UK fashion brands.
What we did:
After the success of the trade marketing campaign, Chocolate were then asked to tender a consumer campaign. The new campaign included a new consumer focussed website, email and web banners.
Visit websiteTrinity Walk Trade
Who they are:
Trinity Walk is a brand new shopping centre development in Wakefield. It has more than 60 new shops which include most of the largest UK fashion brands.
What we did:
To launch the finished centre that helped Trinity Walk achieve a high profile in the local area, a series of big, bold hoardings were designed and installed throughout the centre.
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